Customer Relationship Management (CRM) is not about hardware and software, it is about the mindware: the way we organise ourselves to work together with the customer to build a sustainable mutually rewarding relationship.

The aim of Aspectum CRM is to build strategies to refine relationships by increasing value both to the customer and the company, thus increasing share sholders value.

Aspectum Research, Consulting and Training Services are now available for Indian Companies to accelerate and become more Customer-Centric.